Director, Digital Performance Marketing Job at Adecco, Larkspur, CA

Y1dhVmY4TGVjV0ZQWkVRL2M4d09kUC9hRnc9PQ==
  • Adecco
  • Larkspur, CA

Job Description

Adecco partnered with a company that specializes in real estate services, particularly in the logistics and industrial sectors in looking for a strategic and results-driven Director of Digital Performance Marketing to lead and elevate our digital marketing efforts. This role will be responsible for overseeing and optimizing performance marketing initiatives across multiple channels, ensuring alignment with business objectives, and delivering measurable results.

This is a permanent job opportunity.

Hybrid - 3 days a week in office at Larkspur, CA; 2 days remote

Key responsibilities include:

  • Strategic Campaign Management : Lead the development, execution, and optimization of performance marketing strategies across digital platforms. Manage and allocate the marketing budget to maximize ROI, ensuring campaigns are executed within budget while meeting key performance goals.
  • Digital Expertise & Continuous Improvement : Drive the continuous enhancement of digital marketing strategies by staying informed on industry trends, emerging technologies, and new advertising platforms. Analyze competitors to ensure we remain at the forefront of the industry, and provide data-driven recommendations for strategic adjustments.
  • Stakeholder Communication & Leadership : Serve as the primary point of contact for digital marketing performance insights, communicating effectively with senior management and other key stakeholders. Lead cross-functional collaboration with external digital agencies, IT teams, and other departments, ensuring alignment and the seamless execution of initiatives.
  • Data-Driven Optimization : Collaborate with analytics and data science teams to refine attribution models and improve reporting accuracy. Oversee the management of external vendor relationships, ensuring the use of leading technologies and data-driven marketing practices.

Qualifications:

  • Bachelor's degree in Marketing, Business, Technology, or a related field.
  • At least 10 years of experience in digital marketing, with a focus on B2B environments.
  • Expertise in digital advertising platforms, campaign management tools, and analytics tools such as Google Analytics, Google Tag Manager, Google BigQuery, Marketing Cloud, Mailchimp, Constant Contact, Programmatic Platforms (e.g., StakeAdapt, The Trade Desk), Social Media Ad Managers (Meta, LinkedIn), and Google Ads.
  • Strong analytical skills with the ability to translate complex data into actionable marketing strategies.
  • Proven experience in leading digital marketing teams and managing cross-functional projects to achieve business goals.
  • Demonstrated success in executing and optimizing data-driven, performance-focused marketing initiatives in a complex B2B setting.

Job Tags

Permanent employment, 3 days per week,

Similar Jobs

Lucky Strike Entertainment

Event Sales Manager Job at Lucky Strike Entertainment

 ...arcade games. And parties every day of the week. This isnt any ordinary job; its the beginning of a bowled new career as an Event Sales Manager at Lucky Strike Entertainment. $33.65/HR plus commission (OTE $110,000 - $120,000/YR) Are you a pro at juggling... 

24 Seven Talent

Paid Media Specialist Job at 24 Seven Talent

 ...Position : Paid Media Specialist Employment Type : Full Time Location : On site five days a week in Boulder, CO Salary : $60-80k DOE + competitive benefits Overview This role is ideal for a strategic, results-driven professional eager to shape our online... 

Practice San Francisco

Intake Coordinator Job at Practice San Francisco

Are you passionate about creating positive first impressions and ensuring smooth operations? Do you thrive in a supportive environment where your organizational skills directly impact people's access to vital mental health services? Practice San Francisco , a well-established...

Kwest Group

CDL A Truck Driver Job at Kwest Group

 ...Position: Dump Truck Driver Report to: Lead Truck Driver Job Description Overview Truck Drivers will be accountable for the...  ...Commercial Drivers License. Clean driving record. Proven experience operating a standard dump truck. Working knowledge of... 

Summer Trails Day Camp

Summer Camp Counselor Job at Summer Trails Day Camp

 ...Summer Trails Day Camp is a traditional 8 week day camp in Westchester County, NY for children aged 3-15 years old. We are looking for General Counselors for Summer 2025! Our camp season operates from June 30th-August 21st. A General Counselor at Summer Trails has a...